Why Africa is hard to sell.
Africa is one continent that is very blessed with numerous tourist attractions but the region has found it tough to draw many visitors from across the globe world and here is why Africa is hard to market. Most African attractions are natural, such rivers, mountains like Mountain Kilimanjaro, parks featuring animals. Once changed like Bujagali falls on River, one of the top white water rafting locations in Africa cannot be restored.
Generally speaking, most African safari locations remain some of the rare sites on Earth; one is not confident about their future existence to devote a lot of marketing effort on them.
Among Africa’s attractions are mountain gorillas in Uganda, Rwanda and Democratic Republic of Congo, the Nile’s source and Uganda’s stunning lakes. In South Africa, Kenya, and Tanzania, the beaches and seas.
Among other great wildlife in East and South Africa, the migratory wildebeests in Kenya and Tanzania represent Enough to draw visitors to this lovely continent should be the Egyptian pyramids and the magnificent legacy of west Africa. Another factor drawing visitors to come should be their different culture and kind nature.
Interviews with a few of the visitors to Africa reveal that the country is costly. To enjoy a journey in any of the African nations, one must part from enough of money. One Canadian visitor said that while some would rather stay around or explore regions near their country, a trip from Canada to Uganda is very costly.
Lack of knowledge about African safaris and the kind of service one should expect
Some visitors also observed that the friendliness, attractions, and service Uganda offered beyond their expectations. Most of the time, they claimed, individuals from their own nations are reluctant to pay for a costly trip without knowing what the experience would be like. One searches for value for money.
It’s difficult to gauge the experience one will have, unlike other inexpensive nations that nonetheless provide amazing insight.
Restricted marketing both within and outside of Africa
Most African nations are hardly advertised, hence they get quite few well-known visitors. African nations are urged to commit large sums of money to attract more visitors.
Your company draws more visitors the more you expose it to the world. Most nations in Africa provide a little budget for promoting their attractions both within and outside of their borders, therefore restricting knowledge about them to potential consumers.
Africa devoid of decent Image notably reported by Main stream Media Media houses all around the globe in most instances report no nice things about Africa. They always depict battles and people suffering instead of the lovely scenery as described here. Most prospective visitors have usually been frightened off and impeded by this.
Most visitors desire to visit the location with serenity and enjoy their hard earned money without considering not coming home damaged. Visitors work hard all year long and during holidays one wants to rest their thoughts. With only sounds from the surroundings, Africa has some of the most peaceful settings.
African Epidemic Outbreaks
Regular outbreaks of diseases like Ebola, cholera make prospective visitors dubious about their health situation during an African trip. It became a big issue when Ebola struck West Africa in 2015.
This resulted in the would-be visitors to stop all their preparations then for visiting Africa and those who had booked and confirmed safaris cancelling. Most West African nations were affected by Ebola, and lack of sufficient knowledge caused even visitors who had booked trips in East Africa to have to cancel.
Insecurity near Tourists Attractions For Africa
Regarding travel development specifically, terrorist alerts have also grown to be a challenge in Africa. Threats from Alshabab have caused suffering in many nations including Kenya and Uganda. Kenya was hit three times thus it has been the most impacted nation.
Although the great wildebeest migration in Kenya and Tanzania draws lots of visitors, many book out of fear related to security.
Usually, rebel activity affects the D.R. Congo mostly in the eastern region. Here is where most of its visitors engage in gorilla treking, chimpanzee tracking, and other activities. These rebel operations in D.R. Congo reach into Rwanda and Uganda, neighbors.
inadequate infrastructure to appeal to African Americans
If all nations market their countries, try to build infrastructure including roads, hotels, and offer security, there is no doubt that Africa will at one time become a major tourist destination worldwide. Developed nations should also start considering African nations as development partners instead of just those needing foreign aid.
Ridged Cultures in Africa
Protecting the authenticity of diverse cultures is highly vital for sustained cultural tourism but being so secretive about it generate luck of knowledge about it.
Africa is a multi-cultural continent yet having ridged cultural ideas and expecting that it would be influenced by others understanding about there views creates a big gap for individuals interested in ethnology.
Some visitors would want to come and take a time to learn more about the African cultures but the assumption that it would be tampered with makes it tough.
Poor Service Delivery In African Destinations
While on an African safari, you must be ready for sluggish and over rated services. Majority of the service providers at the destinations in Africa are not time aware, are under staffed or utilize poorly skilled people.
Such leads to poor service delivery which may not be allowed by every traveler who is time conscientious. The African hotels grade themselves according to international standards like 3 star, 5 star which may not satisfy the requirements established by the world for such categories.
There is no recognized body where one may register a lawsuit against bad service or no service supplied to visitors. Even the courts of law in Africa take long with cases reported which is money and time wasting.
Change in African Programs without upfront warning
While planning to undertake any activities in Africa, some important modifications may be made at the last minute. You must be ready for such occasions. Although certain incidents may be unavoidable, knowing this knowledge in advance avoids you from receiving a shock when planning.
Since Africa is still evolving, numerous activities are being transformed for goals like industrialization, power generation and others. Some of the top white water rafting sites in the world, the old Bujjagali fallson River Nile in Uganda, was transformed into an energy dam.
Marketing such attractions for the world to identify and adore them requires a lot of money and work. It is difficult to promote nearby African attractions as their ambiguity makes them unpredictable.
The Views Some Travelers Share About Africa
Africa was formerly sometimes referred to as the Dark Continent. Some individuals still have this impression in their heads. Telling such individuals about the beauty of Africa is still an issue. All attempts to assist them alter their views is still ineffective.
Even the new generation under their supervision is embraces the same attitude. It takes a lot of work and time to persuade such prospective visitors about another aspect of Africa as a tourism destination.
What Tourism Destinations To Visit In Africa.
Africa has distinct regions that includes North Africa, West Africa, East Africa and southern Africa. Our major emphasis is on East African destinations deserving of inclusion in the must-see travel plans.
The Great Mobility of Wildebeests In Kenya and Tanzania
One of the eight wonders of the world, yearly wild animal returns from Serengeti National park in Tanzania to Masai Mara in Kenya draw large numbers of people. Among the creatures are gazelles, impalas, zebras, wildebeest, lions, leopards, jackals, cheetahs to name just a few. This inexplicable event draws travelers from all around.
The huge migration resulted from a sequence of events that started this year and is still under process. Calving season in Serengeti National Park runs from January to March; April to mid-June nurtures newborns; June animal migration may begin until September when significant crossing into Masai Mara National Park takes place.
Among the main features of African tourism are these ones.
Trekking Among Gorillas and Other Primates
Mgahinga National Park and Uganda in Bwindi Impenetrable National Park are the only places East Africa boasts of having mountain gorilla habitats worldwide. D. R. Congo in Virunga National Park and Rwanda in Volcanoes National Park. Lowland gorillas in Kirenga Viega National Park are another feature of D.R. Congo.
Along with many other primates, including black and white colobus, vervet monkeys, grey checked mangabey, olive baboons, bush babies, golden monkeys and others, are chimpanzees. Some of these African events let you participate only with a permission.
Activities on beaches in East Africa
Water activities abound at the east African cost: cruise ships, scuba diving, visits to slave trade museums, kayaking, beach walks, swimming in the ocean, and others. Among the notable East African coastlines are Zanzibar Island, Malindi, Mombasa, Dar el Salaam, and others.
There are many cost lines where visitors stay for vacations like summer, festive celebrations, planned destination weddings, commemorations of anniversaries and others. All you have to do is ask questions; our travel adviser will get back to you.
East African Game Parks: Other Parks
Most East African locations are natural, including national parks. Among others in Uganda Queen Elizabeth National Park, Kidepo Valley National Park, Lake Mburo National Park, Kibale National Park, Rwenzori National Park, Semliki National Park
Nairobi National Park, Amboseri National Park, Kisite Marine National Park, Kenya, Meru National Park, Samburu and Buffalo Spring National Reserve, and others
Mountains Kilimanjaro National Park in Tanzania, Arusha National Park, Tarangire National Park, Lake Manyara National Park, Mikumi National Park, Mahale Mountain National Park, and others
Rwanda has National Park for volcanoes like Akagera National Park.
Rusinzi National Park, Kibira National Park, Ruvubu National Park and more abound Burundi.
Africa Is a Dangerous Travel Destination
Africa is not a hazardous place overall. Though it’s not the whole nation, these few politically unstable nations are like D.R.C.
Most of the best African safari locations, like Uganda, Kenya, Egypt, and others, are very concerned about security of their people and visitors too.
Since money to enable all bookings—including lodging—must be paid in cash or wire transfer, planning to go on a safari in Africa calls for advanced booking. Because of their complicated process of money collection, credit cards are not very often utilized in Africa.
In terms of food, most African countries have agriculture as their economic activity is related. Expect to consume fresh vegetables; we urge you to dine in approved areas to prevent food contamination.
Never stroll around with large amounts of money as criminals might follow you. Make sure you remain in specified areas with excellent security that would be pleasant for the length of your Africa safari.
Keep your valuable jewelry unpackled to prevent drawing the wrong kind of attention. Should you carry them, let the lodge management know so that the hotel remains secure.
Staying near the members of your safari group will help you not to disappear. Google map does not show most of the paths in Africa as most of them lack labels. You have to be in contact with folks you traveled with should you leave your accommodation.
